#Greenfail: Hybrid-Car Owners Learning Life’s Lessons
04/10/2012 4 Comments
Many hybrid-car owners buy once — but not again, Polk study says
While the choice of fuel-efficient hybrid vehicles for sale in the U.S. continues to grow, more buyers than not are deciding against the technology when they go to buy another car.
Only 35% of hybrid vehicle owners chose to purchase a hybrid again when they returned to the market in 2011, according to auto information company R.L. Polk & Co.
If you factor out the super-loyal Toyota Prius buyers, the repurchase rate drops to under 25%.
It should be noted that some California buyer double down on stupid and buy an all electric vehicle. It is hard for some people to learn life’s lessons.